SA Research & Analytics
we specialize in helping Korean businesses navigate the complexities of the U.S. market through data-driven strategies. Our agency combines deep analytical expertise with cultural intelligence to deliver actionable insights tailored to your market entry and expansion goals.
SA Research & Analytics
SA R&A는 미국 시장에 진출하는 한국 고객사들을 위해 설립되었습니다. 시장 조사, 마케팅 리서치, 서베이 및 컨설팅 업무를 수행합니다. 정성 인터뷰 및 데이터 기반 전략 제안으로 귀사의 성공적인 비즈니스를 도와드리고 있습니다.
SA Research & Analytics: Your Bridge to U.S. Market Success
At SA R&A, we help Korean businesses navigate the U.S. market through data-driven strategies that combine analytical expertise with cultural intelligence.

Quantitative Research
Data-Driven Decision Making
Large-scale surveys, online panels, and statistical analysis to inform your business strategy.
Advanced Methodologies
Conjoint analysis, segmentation studies, and brand tracking to reveal market trends and consumer preferences.
Actionable Insights
Transform complex data into clear strategic recommendations for your U.S. market entry.
Qualitative Research
In-Depth Interviews
One-on-one conversations that uncover consumer motivations and perceptions.
Focus Groups
Moderated discussions revealing group dynamics and shared consumer perspectives.
Ethnographic Research
Observational studies that capture authentic consumer behaviors in natural settings.
Customer Insights

Behavior Analysis
Understanding purchasing patterns and decision-making processes.

Journey Mapping
Visualizing the complete customer experience from awareness to loyalty.

Usability Testing
Evaluating product interactions to optimize user experience.

Sentiment Analysis
Measuring emotional responses to refine marketing strategies.

Your Trusted Partner
Data-Driven Insights
One-on-one conversations that uncover consumer motivations and perceptions.
Customized Solutions
Tailored research reports designed for your specific business needs, not generic syndicated data.
Bilingual & Cultural Expertise
Effectively bridging the gap between Korean business practices and U.S. market expectations.
Our Research Process
Discovery
Understanding your business goals and research needs
Recommendations
Delivering actionable strategies

Design
Creating customized research methodology
Implementation
Conducting fieldwork and data collection
Analysis
Interpreting findings and developing insights
Frequently Asked Questions
What makes SA R&A different from other research agencies?
Our unique combination of U.S. market expertise and Korean cultural understanding allows us to bridge gaps that other agencies miss. We provide fully customized research solutions rather than syndicated reports.
How long does a typical research project take?
Project timelines vary based on scope and methodology. Quantitative studies typically take 4-8 weeks, while qualitative research may require 3-6 weeks. We'll provide a detailed timeline during our initial consultation.
Do you work with businesses of all sizes?
Yes, we tailor our research approaches to fit organizations from startups to large enterprises, with flexible solutions that match your budget and business objectives.
Contact Us
Research Inquiry
Ready to explore how our research can help your business succeed in the U.S. market? Reach out for a consultation.
Free Assessment
Get a complimentary evaluation of your current market position and research needs.
Press & Partnerships
For media inquiries or potential collaboration opportunities, our team is available to assist.
